Contact

We would be happy to introduce our courses and the bbw University.
Arrange a personal consultation with us.

bbw University

Leibnizstrasse 11 - 13
10625 Berlin

Tel.: +49 (0)30 / 319 909 50
Fax: +49 (0)30 / 319 909 555

E-Mail: info@bbw-hochschule.de

My studies

Online Campus

To access the bbw University information system with detailed information on lectures, rooms, exams and grades, please use the Online Campus login here.

Learning Portal

To access the virtual course rooms with study material and learning activities, please use the Learning Portal login here.

Webmail

To access your internal university email, please use the Webmail client login here.



Search

Business Sciences - Bachelor of Arts

Trade Management and eCommerce

Study profile

Facts

  • Academic degree

    Bachelor of Arts

  • Section

    Business Sciences

  • Type of study

    Part-time
    Full-time

  • Commencement of studies

    Winter semester
    Summer semester

  • Duration

    8 semesters (part-time)
    6 semesters (full-time)

  • ECTS

    180

  • Locations

    Berlin

  • Language

    German

  • Costs

    Full-time studies:
    36 installments of EUR 470,00 (EUR 16.920,00)

    Part-time studies:
    48 installments of EUR 352,50 (EUR 16.920,00)

Bachelor
(Bachelor of Arts)

The effects of digitalization and globalisation mean that the retail industry is exposed to permanent change and particularly strong competitive pressure. The quest to find the largest possible range at the lowest possible cost demands ever shorter innovation cycles, adaptable product ranges and flexible personnel.

Our internationally recognised university degree combines well-founded knowledge with professional and practical experience. It will help you acquire all the substantive elements needed for trade management in the modern age. This includes international procurement strategies, efficient controlling and merchandising management concepts as well as merchandising and customer relationship management.
This combination will qualify you, in particular, for high-grade positions, such as departmental head, branch manager or a managerial position in the areas of marketing, controlling, HR management, purchasing or logistics. The successful completion of Business Studies specialising in Trade Management awards our students the title Bachelor of Arts (B.A.).

The programme concept was developed in consultation with HBB Handelsverband Berlin-Brandenburg e. V. (retailer association) and is evaluated by it.

The Study Programme

Duration and Form of Study
  • Full-time studies: 3 years or 6 semester
  • Part-time studies: 4 years or 8 semester
Start of Studies
  • Full-time studies: 1st April and 1st October
  • Part-time studies: 1st March and 1st September
Study Times
  • Approximately eight weeks of semester break are planned for each year of study.
  • Full-time studies: In the period from 08:30 a.m. - 05:30 p.m.
  • Part-time studies: Two evenings/week from 06:00 p.m. - 09:15 p.m. (Monday-Thursday) and two saturdays/month from 08:30 a.m. - 04:00 p.m.

Study Content

Admission Requirements

  • (Technical) university entrance qualification or
  • (according to Section 11 Berlin University Act),
  • a vocational qualification eligible for the course of studies, together with at least three years of professional experience
  • or a qualification as Meister/in [master technician], state certified technician, certified business administrator
Technical requirements
Access to an internet-ready computer is necessary for academic support via the e-learning platform.

For international applicants
German language proficiency certificate: language level C1 according to Common European Framework of Reference for Language

Prospects following studies

This business studies course is not limited to traditional business administration areas. Because there's more: it also transforms our graduates into highly sought-after specialists within a universal traditional sector - retail management.

This study programme opens up a whole range of prospects for working in various retail segments. This includes the planning, computational, logistical, market-related, sales-promotional and controlling-related activities as managers in procurement or purchasing, in sales, marketing logistics, HR management or controlling - primarily in retail companies, both nationally and internationally. Many of our graduates demonstrate their knowledge and skills as departmental heads in wholesale and retail enterprises, or as branch or store managers. Business studies graduates with specialist retail expertise are naturally very well equipped to undertake freelance activities. They are much sought after by a number of start-ups, as sales experts with e-commerce know-how.

Statements of Students

I was always fascinated by economical processes and its contexts. The degree program in the business sciences sector was the right choice for me. It gives me the opportunity to understand all the economical contexts. Because of the small groups and the practical relevance I feel optimally prepared of my future challenges.

Alina Henze

studiert Handelsmanagement

Convinced? Then immediately download your study contract!

Download all application documents for this study programme as a pdf, now!

Share study programme

Further information

Finanzierung und Förderung

Finance and funding

Information on finance and funding.

find out more

Certified quality

The bbw University of Applied Sciences is institutionally accredited by the German Science Council and system-accredited by the FIBAA.

find out more

Study in Berlin

Because Berlin is Europe's number one city for young people!

find out more