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bbw Hochschule - University of Applied Sciences

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Tel.: +49 (0)30 / 319 909 50
Fax: +49 (0)30 / 319 909 555

E-Mail: info@bbw-hochschule.de

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Economics and Business Management - Bachelor of Arts Fashion Management

Facts

  • Academic degree

    Bachelor of Arts

  • Section

    Economics and Business Management

  • Type of study

    Full-time

  • Commencement of studies

    Winter semester
    Summer semester

  • Duration

    6 Semesters (full-time)

  • ECTS

    180

  • Locations

    Berlin

  • Language

    German

  • Costs

    36 installments of EUR 530.00 (EUR 19,080.00)

Bachelor
(Bachelor of Arts)

Berlin stands for an exciting mix of art, film, music and fashion and is an integral part of the international trend and lifestyle community. After just a few seasons, Berlin has firmly established itself among the "TOP 5" fashion locations worldwide with over 270,000 fashion trade visitors and around 200 events as part of the Berlin Fashion Week.

In order that a fashion collection can be successful, it needs talented designers on the one hand and management professionals on the other who are able to accompany and steer the work of creative professionals in an economically meaningful way. The bbw Hochschule - University of Applied Sciences has set itself the goal of imparting practice-relevant and industry-specific management content from the textile industry in order to establish first-class trained experts in the fashion industry. In the degree programme of Economics and Business Management - Fashion Management you will learn to recognize important trends at an early stage and are able to implement and enforce them on all decisive entrepreneurial levels up to the end consumer.

With a Bachelor of Arts degree in Fashion Management, you will have excellent career opportunities in a wide variety of areas in fashion, luxury and retail companies, such as marketing, purchasing or sales, with a focus on branding and brand management, licensing and trend scouting as well as design, merchandising, logistics or product and collection management. Due to the scientifically sound and practical education at the bbw Hochschule - University of Applied Sciences, your expertise is in demand nationally as well as internationally.

The Study Programme

Duration and Form of Study

  • Full-time studies: 3 years or 6 semester
Start of Studies
  • 1st April and 1st October
Study Times
  • Approximately eight weeks of semester break are planned for each year of study.
  • In the period from 08:30 a.m. - 05:30 p.m.

Study Content

Admission Requirements

  • (Technical) university entrance qualification
  • For international applicants: German Language Level C1 (Common European Framework of Reference)

Perspectives after Graduation

This economic degree programme not only provides you with knowledge of classical business administration, but also with subject-specific knowledge of management activities in the fashion sector. This ensures significantly higher career entry and promotion opportunities. Your studies will qualify you for tasks in a national as well as in an international environment.



Employments | Fields of Activity | Occupational Fields

  • Brand Management
  • Sales
  • eCommerce
  • Trend Scounting
  • Fashion Luxury + Retail Management
  • Product and Collection Development
  • Merchandising
  • Purchasing
  • Marketing (e.g. Social Media Marketing, Influencer Marketing)
  • Brand Consulting
  • Blogging
  • Fashion Journalism

Further Information

Finanzierung und Förderung

Financing and Funding

Information on financing and funding

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Certified Quality

The bbw University of Applied Sciences is institutionally accredited by the German Scientific Council and system-accredited by the FIBAA.

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Studying in Berlin at the bbw Hochschule

Studying in Berlin

Because Berlin is simply the best city in Europe for young people!

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