Professors · Business Studies

Prof. Dr. Ingo Schünemann

Professor of Media Management and Vice President for Teaching – media manager, producer and dramaturge with career stops at ProSiebenSat.1 and Splendid Film.

Business StudiesMedia Management

Profile

Prof. Dr. Ingo Schünemann
RoleVice President for Teaching, Program Director Media and Event Management
Teaching and subject areaMedia Management
DepartmentBusiness Studies
At the university since1 October 2019

Prof. Dr. Ingo Schünemann has been Professor of Media Management at bbw University since October 2019, has led the Media and Event Management programme since 2020 and has been Vice President for Teaching since 2024. The philosopher, who holds a doctorate from TU Berlin, previously worked as a producer, licensing consultant and media policy advisor.

ingo.schuenemann@bbw-hochschule.de

Academic Background

  • 2004–2008: Doctorate (Dr. phil.) at TU Berlin
  • 1994–1998: Business degree (Dipl.-Betriebswirt) at the Cologne University of Applied Sciences (today TH Köln)

Professional Career

  • since 2024: Vice President for Teaching at bbw University, Berlin
  • since 2020: Programme director, Media and Event Management
  • since 2019: Professor of Media Management at bbw University, Berlin
  • 2019: Lecturer in “media sociology”, including in media informatics at HTW Berlin
  • 2016–2018: Programme director “Media Economics” at Diploma Hochschule, Bad Sooden-Allendorf
  • 2010–2016: Independent producer and licensing consultant at Splendid Film GmbH, Cologne
  • 2006–2014: Dramaturge and editor, including for non-fiction books and novels by authors such as Ariadne von Schirach, Benedict Wells and Norman Ohler
  • 2001–2003: Media policy advisor at ProSiebenSat.1 Medien AG, Berlin
  • 1999–2000: Trainee, then editor at Sat.1, Berlin

Memberships & Functions in Committees and Associations

  • European Film Academy (EFA)

Awards, Scholarships, Honours & Patents

  • 2010–2011: Founder's scholarship of the Film- und Medienstiftung NRW, Cologne

Exhibitions, Conference Contributions & Lectures

  • Schuenemann, Kirch, Siehl (2022): A digital film production with live online technologies – how to didactically support filmmaking from a distance, CERI2021 Proceedings, pp. 4671–4678.
  • Schuenemann, Kirch, Siehl (2021): Creating a full digital film production lecture – How to learn filmmaking in a distance learning course, Paper presented at the 15th annual International Technology, Education and Development Conference (INTED 2021), Valencia (8–9 March, 2021).
  • Schuenemann, Kirch, Siehl (2020): How a new learning module supports a comprehensive learning with respect to film production and competencies of the future, Paper presented at the 12th annual International Conference on Education and New Learning Technologies (EDULEARN 2020), Palma de Mallorca (July 6th–7th, 2020), pp. 4906–4912.
  • Schünemann, Ingo (2018): Picture Park: Blended Learning Modelle für das kreative Medienmanagement-Studium, Jahrestagung der Arbeitsgemeinschaft Fernstudium (AG-F) in der Deutschen Gesellschaft für Wissenschaftliche Weiterbildung und Fernstudium (DGWF), 28.06.2018, Bad Sooden-Allendorf
  • Schünemann, Ingo (2017): Das virtuelle Studium, Präsentation auf der Bildungsmesse Study World, 12.05.2017, Berlin
  • Schünemann, Ingo (2017): Kommunikation 4.0 – Wie Facebook, Youtube, Snapchat und Co. die Medienwirklichkeit verändern, Festvortrag zum Diploma-Neujahrsempfang, 23.01.2017, Bad Sooden-Allendorf

Publications

  • Schünemann, Ingo (2024): Diploma Studienbrief: Crossmedialer Journalismus, 1. Auflage, 06/2024, Bad Sooden-Allendorf
  • Schünemann, Ingo (2022): Medien wachsen zusammen, in: Morgenpost (Sonderveröffentlichung), 11.02.2022, Berlin
  • Schünemann, Ingo (2022): Interview: Medienkompetenzen werden immer wichtiger im Personalmanagement, 24.01.2022, in: Studium Personal, https://studium-personal.de/medienkompetenzen-werden-immer-wichtiger-im-personalmanagement-ein-interview-mit-ingo-schuenemann/
  • Schünemann, Ingo (2020): Gute Zeiten für den Wissensaustausch, in: Tagesspiegel: Berlin Science Week (Sonderveröffentlichung), Berlin, 6.10.2020
  • Schünemann, Ingo: Medien zu Corona-Zeiten: Die Verengung der Welt, Cicero, Res Public Verlags GmbH, 2020
  • Schünemann, Ingo (2019): Interview mit Thomas Elsässer: Nicht die Qualität entscheidet, in Tagesspiegel: Berlin Science Week (Sonderveröffentlichung), Berlin, 23.10.2019
  • Schünemann, Ingo (2017): Audiovisuelle Medien, in: Diploma Studienbrief Nr. 745: Tourismusgeographie, 2. Auflage, 10/2017, Bad Sooden-Allendorf, S. 22–30
  • Schünemann, Ingo (2017): Love is subjective: Young filmmakers bring back a long denied feeling to German cinema, in: Placed Magazine, 01/2017, Vienna, p. 190–193.
  • Schünemann, Ingo (2016): Juice Dudes: Ein Startup, in: Der Tagesspiegel, 19.06.2016, Berlin
  • Schünemann, Ingo (2015): Partizipationspflicht statt Boykott: Dokumentationspflicht für Rohstoffe aus Konfliktregionen, in: Bundesverband der Deutschen Industrie (BdI): https://bdi.eu/suche/?id=684&L=0&q=Dokumentationspflicht#/artikel/news/partizipation-statt-boykott/
  • Schünemann, Ingo (2015): Wo das Herz der deutschen Wirtschaft schlägt: Der deutsche Mittelstand, in: Bundesverband der Deutschen Industrie (BdI): https://bdi.eu/themenfelder/mittelstand-und-familienunternehmen/ (Abruf 02.11.2018)
  • Schünemann, Ingo (2015): Ein gemeinschaftliches Europa meistert die Herausforderungen, in: Bundesverband der Deutschen Industrie (BDI): https://bdi.eu/themenfelder/europa/ (Abruf 02.11.2018)
  • Schünemann, Ingo (2015): Diploma Studienbrief Nr. 596: Medienprozesse, 1. Auflage, 07/2015, Bad Sooden-Allendorf
  • Schünemann, Ingo (2015): Von Homburg bis Bollywood: Der Filmverleiher Wolfgang Dahlberg, in: Der Tagesspiegel, 02.05.2015, Berlin

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