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Business Sciences - Bachelor of Arts (B. A.)

Fashion Management

A successful fashion collection needs both talented designers and the management professionals who can guide and support the creative process with their economic expertise. One of the main objectives ofbbw University is to provide practical and industry-specific management understanding of the textile industry to prepare highly trained professionals for a career in fashion. These fashion managers of the future will be able to spot the latest trends early on, and lead cutting-edge items through the various decision levels into the hands of the customer at point of sale. The bachelor's degree in Economics with its Fashion Management specialization opens doors to a wide range of careers related to the Fashion, Luxury & Retail industry, including marketing, sales, merchandising, branding and brand management, licensing, trend scouting, design, purchasing, logistics, and product- and collection management.

Study in the capital - Berlin the fashion metropolis

Berlin offers an exciting mix of art, film, music and fashion, and is an integral part of the international fashion and lifestyle community. After just a few seasons, Berlin has established itself as one of the world's "Top 5” fashion locations with over 270,000 trade visitors attending the 200 events held annually during the Berlin Fashion Week.

Please be aware that this course is only offerd in german language!

Structure

Length of full time course:


3 years, i.e. 6 semesters or 1,800 hours
For full-time courses approx. 6 weeks holiday per year are incorporated.
Course hours: 8:30 am - 5:30 pm

Part time/extra-occupational course:


4 years, i.e. 8 semesters or 1,800 hours
The part-time program, for students also currently employed/in vocational training, takes place two evenings a week from 6:00 to 9:15 pm and on two Saturdays per month from 8:30 am to 3:45 pm.



Course begin:


The full-time course begins April 1 and October 1 of each year, while the part-time program begins March 1 and September 1.



In the first year of the program, the Basic Studies deliver a fundamental skill base as well as the basic principles of economics, law, and Business English. Here the focus is placed on orientation, theory of cognition, and personal development, in order that orientation and optimum study methods are quickly achieved.

The
Special Studies comprise of a special focus on the fashion industry. In contrast to other courses available to date, the content of this course focuses more strongly on the occupational field and orientation on the industry. The specialized course is supplemented by subprojects, industry-related project work in companies and is concluded with a semester thesis.

The project-based
Applied Studies stay abreast of growing internationalization. The lectures are partly held in English and each concludes with case studies. The application-based curriculum is rounded off with current management themes, relating to international business and management as well as ethical issues. All exams are in accompaniment to the course and assessed in accordance with the ECTS (European Credit Transfer System). The Bachelor's program is concluded with a business-related Bachelor thesis, which should ideally follow up on the consulting work prepared during the Specialized course.

Requirements

  • A Level or higher education entrance qualification OR
  • Certificate as a master craftsman, state-certified technician, graduate in business management OR
  • a professional qualification suitable for the course and at least three years of professional experience

International Students:

International students need a C1 level in German language.


Fees

Full-time course:
36 installments of EUR 470.00 (EUR16,920.00 total)

Part-time course:
48 installments of EUR 352.50 (EUR 16,920.00)

Contact

bbw Hochschule

bbw Hochschule
Leibnizstraße 11-13
10625 Berlin
E-Mail:
info@bbw-hochschule.de
FAX:
0 30 3 19 90 95 55

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